Dew Challenge 2023

Dew Challenge is back – a riveting tournament sponsored by Mountain Dew! Being a dynamic and exciting event that spanned five months from August to December, the goal was to revolutionize brand engagement with an unique experience to the young audience. The idea was to connect Mountain Dew with the youth through an immersive experience […]

Pepsi CNY 2024

This year, for Pepsi CNY, they launched their latest campaign called “Finish the Unfinished”Designed to foster family bonding while testing reflexes and skills with their free to play games, the games offer points for participation, with an enticing prize for participants. As part of this campaign, we introduced Chinese New Year webgames that took inspiration […]


The PUBG Asia Super Cup Summer 2023 was an online regional tournament held from May 17th to 28th, featuring 24 teams from across Asia. Serving as an off-season replacement for the PUBG Continental Series, the event drew significant attention with a total prize pool of $100,000. As the organizers of the livestream broadcast, we managed […]

NVIDIA GeForce Now Official Launch

Geek Events had the opportunity to organise the official exclusive beta launch of the NVIDIA GeForce NOW cloud gaming service in Malaysia, in collaboration with YES by YTL Communications. The event featured an exciting roadshow attached to it, showcasing the cutting-edge capabilities of GeForce NOW powered by YES 5G. With seamless connectivity to major game […]

YES5G – The First to Battle – Influencer Campaign

In conjunction with the launch of YES 5G-First To Battle, the first Telco to introduce 5G to the market, a group of esports talents were selected to promote the brand and 5G network. Talents from MOBA and FPS mobile games such as Free Fire, PUBGM, and MLBB were engaged to promote the YES 5G network […]

PUBG Challenger Rumble Season 3

The PUBG Challenger Rumble Season 3 marked the return of teams across Southeast Asia from Malaysia, Singapore, Indonesia, and the Philippines. It took place from March 18 to 20, 2022. The top professional teams across these four countries faced off to secure their spot in the PUBG Continental Series 6. There, they went head-to-head with […]

Malaysia Esports Championship 2021/2022

The Malaysia Esports Championship 2021/2022 (MEC 2021/2022) was the second edition of the Malaysian Esports Championship (MEC) series, hosted by Esports Integrated (ESI) and the Malaysian Ministry of Youth and Sports (KBS), and organised by Alhamra Games and Geek Events. With a prize pool of RM100,000, this tournament was held over a span of over […]

Sausageman Championship

The Sausageman Championship is the first tournament for Sausageman, an FPS game that was newly launched in June 2021. This tournament was a continuation of the All Star Royale which took place in October, which was only open for streamers. The Sausageman Championship this time around was for the general public. With a prize pool […]

Free Fire Asia Championship

The Free Fire Asia Championship held in November 2021 was a regional event that replaced the Free Fire World Series. Geek Events managed the broadcast in three different languages, namely English, Bahasa Malaysia and Tagalog. We were also responsible for the team administration in Malaysia. The Asia Championship was the league that replaced the World […]

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